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News & Updates

NEWSLETTER: July 2012

In this issue: Emerging Leaders Awards PR Woman of the Year Technically Speaking Engaging Industry Pro Bono- Thrive DC Update Member Spotlight Articles of Interest Upcoming Events Jobs Membership News Sponsor Spotlight:JPA Message from the President Dear WWPR Members,...

Technically Speaking

I have a good friend whose Facebook friend list is only 30-people long. How does she fend off the countless inquiries from old junior high lab partners and former suitors? One simple rule: If she would invite you to her house for dinner, she’ll be your friend on...

The Man Behind the PR

So we all know Vocus is a PR and cloud-based marketing software company so I thought  it would be interesting to talk to the man behind Vocus’ PR. Frank Strong is their director of PR which means he gets to direct the communications of not only Vocus but he also...

Tone of Coverage – That One Negative Story

Captain JA “Cappy” Surette, APR is the Public Affairs Officer of the U.S. Navy Bureau for Medicine and Surgery and commented on the downfall of over measuring the impact of a negative story. In proving his communications ROI at the Pentagon, he explains...