Free, practical communications resources for nonprofits working with limited staff and budget. Monthly guides, worksheets, templates, and expert insights.
Build Your Communications Capacity—One Month at a Time
You’re doing critical work with limited resources. You don’t have time for theory or complicated strategies. You need practical tools you can implement today.
That’s what this toolkit provides: actionable, expert-created resources designed specifically for small to mid-sized nonprofits. No jargon. No expensive tools required. Just clear guidance from seasoned communications professionals who understand your challenges.
This Toolkit is For You If:
- You’re an Executive Director, Program Manager, or staff member handling communications alongside everything else
- You don’t have a dedicated PR staff or significant budget
- You want practical guidance you can implement immediately, not academic theory
- You’re looking for free or low-cost solutions
- You’re ready to build your communications one step at a time
What You’ll Find in This Toolkit
Throughout 2026, we’re releasing monthly resources organized into four quarterly themes:
Architecture: Laying the Foundations. Learn how to develop your core messages, identify your key audiences, and assess what’s working (and what’s not) in your current communications.
Storytelling: Find and Tell Your Stories. Discover how to capture and organize compelling stories, turn your data into narratives that move people, and use AI tools to amplify your impact.
Activation: Put Your Stories to Work. Get practical strategies for social media, email communications, media relations, and event promotion—all on a tight budget.
Sustainability: Build Systems That Last. Create simple routines and systems so your communications don’t fall apart when you’re busy, including how to activate your board and measure what matters.
Available Now
The 3 Core Messages Every Nonprofit Needs (And How to Write Them in 90 Minutes) January 2026
Before you can tell your story effectively, you need to know what your story is. This guide walks you through developing the three essential messages every nonprofit needs—what you do, why it matters, and what makes you different. Includes a practical worksheet you can complete in 90 minutes.
Author: Christina Crawley, Founder & Lead Consultant, Virtuosa
Coming Soon
New resources will be released monthly throughout 2026. Sign up below to our mailing list to be notified when each new guide launches.
About the WWPR Nonprofit Communications Toolkit
Led by WWPR’s Pro Bono & Social Impact Committee, the 2026 WWPR Nonprofit Communications Toolkit is a year-long series of practical guides designed specifically for small to mid-sized nonprofits working with limited staff and budgets. Each quarter focuses on a different theme, and each resource is designed to be immediately implementable without prior communications experience or expensive tools. Questions or feedback? Contact us at probono@wwpr.org.
