Blog
When Online Messages Create Offline Action
The best PR and marketing tactics engage a key audience and disseminate information to shape a belief or behavior. Messages are typically pushed from one voice to the masses – but PR at its best utilizes two-way communication to truly interact with the audience. ...
PRESS RELEASE: WWPR Opens Call for 2011 PR Woman of the Year Nominations
WASHINGTON, D.C.— August 19, 2011 — Public relations professionals in the Washington, D.C. area who exemplify true integrity and leadership characteristics will have the opportunity to be honored by the prestigious industry group Washington Women in Public Relations...
How to leave a footprint at your internship… and in the hearts of your colleagues.
Rachel Krasnow, Porter Novelli InternOkay, so the title’s a little cheesy. I’m here to provide tips for how create an impact at your PR internship that will stick even after you leave. In this economy, the best you can hope for is that you leave your boss and...
She Who is Wise: Four Guidelines Every Entrepreneur Should Follow
Receiving the WWPR Emerging Leader’s Award was a truly wonderful honor and I am grateful to have been considered among such a talented pool of women. It has been an empowering and motivating reminder that through all the blood – sweat – tears my firm has been able to...
Executive Communicators Committee Idea Swap Recap
Public relations professionals of all ages and stripes gathered to learn from their colleagues at the WWPR Executive Communicators Committee's Summer Idea Swap, held August 3rd at Hager Sharp. The panelists – Cecilia Sepp, a consultant and writer, CS Association...