Category: News & Updates

Mark Ragan’s session dove into what it means to be a PR person now. Here are his guiding principles: PR Superstar Fundamentals of good writing and “refrigerator journalism” Social media pro Leading the content creation and curation Effectively producing an online newsroom Build relationship with media – traditional and new He didn’t stop there, he […]

In this issue: Emerging Leaders Awards Pro Bono- Thrive DC Update Member Spotlight Articles of Interest Upcoming Events Jobs Membership News Sponsor Spotlight Message from the President Dear WWPR Members, As the weather warms-up DC is notorious for emptying out but I know many communicators stay plugged in at their desks in the district all […]

Do you read PR Daily or Ragan.com? If so, its thanks to Mark Ragan’s brand journalism. Mark spoke to attendees at the Vocus event about content creation and curation. Watch Mark take on two industry topics – ROI and Impressions of Press Releases and Likability in Business

Over the last year, chatter between brands and agencies continues to circle around the top of the defining and understanding the value of a Facebook fan.  There is no direct answer given the multiple of impacts that go into a Facebook brand strategy.  Many fans are gained through a combination of organic growth and paid […]