By Anne Thomas and Maggie Moore

Some people like March because it’s finally spring (cherry blossoms in DC!), some enjoy celebrating St. Patrick’s Day, others college basketball, but here at WWPR we like March because it’s Women’s History Month!

The National Women’s History Alliance (NWHA) sets the theme for Women’s History Month each year and this year’s theme is “Celebrating Women Who Tell Our Stories.” Shine Theory is the idea that when you help another woman rise, we all shine. So it’s fitting that we, a community of women in the communications profession, use our voice and storytelling ability to shine lights on strong female success stories. 

We wanted to highlight our pro bono client, New Endeavors by Women (NEW) and their mission of partnering with women and helping them create new futures. NEW is a DC-based organization dedicated to partnering with women experiencing homelessness. NEW transforms lives, by providing housing, fostering the development of life skills, and promoting education and employment, to end the cycle of homelessness.

NEW’s Executive Director, Wanda Steptoe was recently interviewed on iHeart Radio’s CEOs You Should Know podcast. During the interview, Ms. Steptoe said, “NEW’s mission is to partner with women and help them create new futures. The partner component of the mission is the most important part. We’re all different and unique, and when someone presents to us for services, you know we recognize that person has their own story and why they are experiencing homelessness may have some similarities to other people.”

Women helping other women is core to WWPR and what better time than Women’s History Month to make a donation to NEW. Our 2023 fundraising goal for NEW is $1,000 – let’s reach it this month! Support New Endeavors by Women at