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Author and AI: The Perfect Pair for Advocacy Communications

Jul 24, 2025 | News & Updates, Professional Development
By LeAnne DeFrancesco, vice president at Vanguard Communications When I joined my company’s AI Task Force in early 2024, I knew I was going to be the skeptic on the team. I had an open mind about AI tools for other tasks, but for writing? I was not enthused, mostly because I assumed AI outputs […]
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PRESS RELEASE: Washington Women in Public Relations Announces Emerging Leaders Awards Finalists
Jul 10, 2012 | News & Updates
WASHINGTON, D.C.—Washington Women in Public Relations (WWPR) announces six finalists for its third annual Emerging Leaders Awards (ELA).  The ELA honors rising stars, ages 23-30, in the public relations and communications field for their professional accomplishments. The 2012 WWPR Emerging Leaders Awards finalists are: Liz Bryan, Account Director, Spectrum Olivia Doherty, Director of Communications, The […]
Member Spotlight: WWPR’s Marketing Communications Committee
Jul 9, 2012 | Membership
This month’s Member Spotlight takes you behind the scenes of the Marketing Communications Committee to learn more about each member and her contributions to both WWPR and the marketing communications industry as a whole. Co-chaired by Jennifer Dunn and Kristen Hostetter, the Marketing Communications committee relies heavily on its committee members to help carry out WWPR’s communications […]
Engaging Industry
Jul 9, 2012 | Professional Development
We have always known the importance of public relations methods, but many business schools are just catching on to the idea of incorporating them into their curriculum. The Public Relations Society of America (PRSA) has been pushing for a collaborative MBA Business Initiative led by Anthony D’Angelo, co-chair of the effort, with funding from MWW […]
Technically Speaking
Jul 9, 2012 | News & Updates
I have a good friend whose Facebook friend list is only 30-people long. How does she fend off the countless inquiries from old junior high lab partners and former suitors? One simple rule: If she would invite you to her house for dinner, she’ll be your friend on Facebook. Sure, her standards are tougher than […]
The Man Behind the PR
Jun 18, 2012 | News & Updates
So we all know Vocus is a PR and cloud-based marketing software company so I thought  it would be interesting to talk to the man behind Vocus’ PR. Frank Strong is their director of PR which means he gets to direct the communications of not only Vocus but he also touches PRWeb, iContact, Help A […]
Tone of Coverage – That One Negative Story
Jun 12, 2012 | News & Updates
Captain JA “Cappy” Surette, APR is the Public Affairs Officer of the U.S. Navy Bureau for Medicine and Surgery and commented on the downfall of over measuring the impact of a negative story. In proving his communications ROI at the Pentagon, he explains that while there may be one or a few limited negative stories, […]
Content is King? No Context is King!
Jun 12, 2012 | News & Updates
Rebekah King is the Consumer Communications Manager at Kelley Blue Book and as a panelist at the Vocus event on the topic of reporting and ROI said she “reports to management in context. How will they understand, approve and continue PR and Social Media unless there is context to the reports and they are comparing […]
Roles and Responsibility of PR
Jun 8, 2012 | News & Updates
Mark Ragan’s session dove into what it means to be a PR person now. Here are his guiding principles: PR Superstar Fundamentals of good writing and “refrigerator journalism” Social media pro Leading the content creation and curation Effectively producing an online newsroom Build relationship with media – traditional and new He didn’t stop there, he […]
NEWSLETTER: June 2012
Jun 8, 2012 | News & Updates
In this issue: Emerging Leaders Awards Pro Bono- Thrive DC Update Member Spotlight Articles of Interest Upcoming Events Jobs Membership News Sponsor Spotlight Message from the President Dear WWPR Members, As the weather warms-up DC is notorious for emptying out but I know many communicators stay plugged in at their desks in the district all […]

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