Blog

Latest blog post

Ethical AI in Living Color – Using AI to Advance Diversity, Equity and Inclusion

Nov 27, 2024 | Professional Development
By Lelani Clark In recent news, there has been a weaponization of the term Diversity, Equity and Inclusion (DEI) and increased backlash against equity-based programs and initiatives. However, in taking the temperature of our current climate, I believe the fight has just begun. This highly charged moment is an opportunity for a true culture shift […]
Burson Breakfast Series: Another Great Partnership Opportunity for WWPR Members
WWPR has partnered with the Washington, DC chapter of the Association of Women in Communications (AWC-DC) to co-sponsor the “Burson Breakfast Series” from April until September.  On the second Wednesday of every month, Burson-Marsteller will host a two-hour workshop from 8-10 a.m. on social and digital media.   WWPR members will have an opportunity to network, […]
Microblogging, User-Generated Content and Social Media
Mar 31, 2011 | News & Updates
Recently, my team at C.Fox Communications produced a two part PR + MKTG BOOTCAMP event series for the Arts and Humanities Council of Montgomery County. The first event on February 25 was an intense workshop on how artists and local arts organizations should leverage the advanced tools in their social media toolbox. A quick recap […]
WWPR Membership Has Its Benefits!
Mar 25, 2011 | Events
 If you are a member of WWPR, you can receive a 25% discount on the Women in Boardroom executive leadership event on April 4th at the Hyatt Regency Hotel in Bethesda, MD.  This event is designed to prepare you for board service – better qualifying and connecting you with the right resources.  The event begins […]
WWPR Professional Development Recap: The Art of Story Telling: Selling Your Company, Your Product and Yourself Through Stories
Mar 23, 2011 | Professional Development
Panelist Cindy Atlee kicked off the WWPR March Professional Development Brown Bag, The Art of Story-Telling: Selling Your Company, Your Product, and Yourself through Stories, by having the audience choose a characteristic that describes themselves. This exercise was used to open up the discussion and to remind people that telling stories is the most interesting […]
NEWSLETTER March 2011
Mar 17, 2011 | News & Updates
In this issue: Membership Survey WWPR Events Pro Bono Update Website Update Membership News Member Spotlight WWPR Event Recaps Articles of Interest Employment Opportunities   Membership Survey Later this month, WWPR will be sending out a survey to our members and supporters to evaluate our current offerings. We are committed to making our organization one […]
Four story-based ways to get your message heard
Mar 7, 2011 | News & Updates
On March 17, WWPR presents The Art of Story-Telling: Selling Your Company, Your Product, and Yourself through Stories featuring Cindy Atlee. This guest post was originally published on February 8, 2011. I love a good story. You probably do, too. Stories influence, inspire and capture our imaginations like nothing else. We tell them all the […]
Strategies for Effective Media Training
Mar 4, 2011 | News & Updates
It’s all about good story telling. This was the top advice from media trainer Keith Blackman, principal of Blackman Media Solutions (BMS) at the March 3 lunch discussion for Young MC’s and Washington Women in Public Relations (WWPR) members at the National Press Club (NPC). Blackman says he asks those he trains to go home and […]
The never-ending press release debate continues … but why?
Feb 24, 2011 | News & Updates
In the past few weeks, I’ve come across a handful of blog posts and articles perpetuating what appears to be a heated PR 2.0 debate: is the press release dead or not? Since WWPR members are very active in the PR arena, I am certain that you, too, continue to see these “press release life-or-death” […]