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Author and AI: The Perfect Pair for Advocacy Communications

By LeAnne DeFrancesco, vice president at Vanguard Communications When I joined my company’s AI Task Force in early 2024, I knew I was going to be the skeptic on the team. I had an open mind about AI tools for other tasks, but for writing? I was not enthused, mostly because I assumed AI outputs […]
Power Points: Julie Weber, CMO and Principal at Brllnt
Nov 21, 2016 | Professional Development
Julie Weber is the Chief Marketing Officer and Principal at Brllnt, a creative and digital strategy marketing agency. Originally from Kentucky, Julie previously led the marketing and communications efforts at Scoop News Group and at the Washington, DC Economic Partnership – including launching the development of the #WeDC campaign at SXSW. WWPR’s Molly Mitchell spoke […]
The Tried, the True and the New in Media Strategy
Nov 1, 2016 | Events, News & Updates
By Lisa Matthews, Vice President, Hager Sharp As I moderated this year’s annual media roundtable for Washington Women in Public Relations (WWPR), I heard a number of familiar themes – keep pitches short, keep pitches relevant, know who you’re pitching. Some things will likely never change as public relations professionals look for better ways to […]
Help BBI Throw a “Baby Shower” for Moms In Need
Oct 13, 2016 | Events, News & Updates
Bright Beginnings (BBI) is holding its annual Baby Shower with a Purpose on Friday, October 21st.  For many BBI mothers facing homelessness, the shower will be the only opportunity to receive supplies needed for their newborn. During the baby shower, new and expectant moms, partake in a variety of fun activities from games to raffles. […]
September 11 Made Me Rethink My Purpose in Life
Sep 26, 2016 | Professional Development
By Patrice Tanaka   |   Originally posted at Commpro.biz. I will always remember 9/11. As a New Yorker, I remember that crystalline blue sky day from the windows of our West Village office, which made the horror and devastation downtown almost unfathomable. I’m still haunted by the idea that nearly 3,000 people went to […]
Bright Beginnings Back to School Night a Success
Sep 21, 2016 | News & Updates
WWPR’s Pro Bono client, Bright Beginnings (BBI) Back to School Night on September 8 was a blast! Over 25 BBI parents participated in a tour of Bright Beginnings, attending presentations with BBI staff members from each department area to learn more about how their team works together to provide services for families. Each department had the chance […]