Blast Off! NASA’s Successful Use of Tweetups to Increase Engagement
Jan 27, 2012 | News & Updates
If I were looking for news about NASA, I would probably turn to trade magazines, or science publications. Yet the space agency has managed to secure wide-ranging media coverage from unexpected outlets such as Mashable.com. Thanks to a creative Twitter campaign, NASA has carved out an impressive niche in the social media realm. Communicators from […]