The Tried, the True and the New in Media Strategy
Nov 1, 2016 | Events, News & Updates
By Lisa Matthews, Vice President, Hager Sharp As I moderated this year’s annual media roundtable for Washington Women in Public Relations (WWPR), I heard a number of familiar themes – keep pitches short, keep pitches relevant, know who you’re pitching. Some things will likely never change as public relations professionals look for better ways to […]