Blog

Five Steps to Become a Podcast Pro
People across the U.S. are listening to podcasts more than ever before—and that includes your organization’s target audiences. So, how do you as a communications professional get in on the trend? On July 27, WWPR held a webinar on how to become a podcast pro featuring...
Member Spotlight: Mary Del Castillo, SVP, Creative Client Services At 4media Group
Tell me a little about your background and current day job. My background is all things PR services. I have been in the PR industry for a good number of years. I started at a TV and radio news monitoring service, moved on to a print press release company, then to...
From Collegiate to Corporate: Key Soft Skills For Success
Geared toward young professionals beginning to enter the workplace, this blog outlines what I’ve learned about transferring the soft skills I developed in campus organizations, to project management at an agency. Soft skills may not be in the official list of agency...
President’s Letter: July 2021
As we enter the height of summer (and the heat!) I look forward to what is ahead for our WWPR community. Here are two things to look forward to as we near the end of July: First, if you haven’t already, please help us spread the word as we are actively seeking a new...
Event Recap: Distilling the complexities of measuring your success in communications and PR
Last Wednesday, June 23, WWPR hosted a professional development event with three accomplished professionals representing nonprofits, foundations, and industry leaders on the different ways and tactics - qualitative and quantitative - they take to measure success in...