Blog

Social Media Crisis Management: Cause & Solution
Event Recap: Savvy Social Marketing
By Dinesha Rogers Cause-related marketing is a powerful marketing tool that business and nonprofit organizations are increasingly leveraging. Although originally a marketing strategy that occurred offline, cause marketing has been conducted more and more through...
WWPR Names Christina Nicols the 2015 Washington PR Woman of the Year
WASHINGTON, D.C. (November 16, 2015) – Christina Nicols, senior vice president and director of strategic planning and research at Hager Sharp, was named the Washington Women in Public Relations’ (WWPR) 2015 Washington PR Woman of the Year Friday in a ceremony honoring...
PR’s Role in Politics – Public Relations in the Time of Politics
The Role of Public Relations in Politics is a monthly column written by WWPR member Margaret Mulvihill, examining the role of PR in politics. Disclaimer: The views and opinions expressed in this article are those of the author(s) and do not necessarily reflect those...
What It Means To “Do Your Best”
By Alexandra Dickinson, Director and Chief of Staff at Beekeeper Group, and co-Dean of the DC Chapter of the Awesome Foundation Disclaimer: The views and opinions expressed in this article are those of the author(s) and do not necessarily reflect those of Washington...